TL;DR: If you have ever wished you could potentially examine the inventors you date, or perhaps the men you know who would make great times, like you review restaurants, next Lulu is going to make all of your current desires be realized. Because the first-ever app for females, Lulu is actually bringing the lead in this sector, helping females generate wiser dating decisions and guys become better daters.
From Amazon to Yelp, we are in a world where everyone loves to examine situations. Everyone can’t hold off to talk about their own opinion about their most recent dinner or the final apartment they stayed in, but what concerning latest man they proceeded a date with?
Well Lulu is the perfect socket for doing exactly that.
Cofounded in 2013 by Alexandra Chong and Alison Schwartz, Lulu is actually a personal social network that gives ladies the opportunity to rate the guys they date, advise date-worthy dudes and show personal encounters with countless other like-minded women.
It really is like conversing with your absolute best friend
Chong and Schwartz had gotten the concept for Lulu after Chong had a memorable all-girls brunch experience. From switching stories about professions to romantic days celebration ideas, she hoped she could bottle that sense of camaraderie and put it to great utilize.
In 2013, that sight became an actuality in the form of Lulu, a space where women can feel secure when discussing their particular love schedules.
Director of Marketing Deborah Singer stated it’s been a number of years coming for a software along these lines in the industry, specially with suggestions being so popular in other elements of existence.
“Females these days get guidelines about all things in their unique residesâ¦ and yet do not get strategies for one thing as essential as interactions and times,” she said. “We think’s a really essential region for ladies become well informed and also info [about] so that they can really create wiser choices on their own.”
Should it be status men they have eliminated around with, promoting top-quality men to other people or creating friend contacts, Lulu makes a life threatening impact.
“In my opinion we are providing a brand new information level with the internet dating room,” Singer stated. “Dating is something that does not have that details layer, and we also see ourselves as bringing more details compared to that industry.”
Lulu stands out off their applications because Chong and Schwartz, and everyone about team, leave their characters shine through, giving down that sense of talking with a very great sweetheart.
Per Singer, Lulu is very preferred among school women, that are in a fresh dating planet and are usually shopping for feminine friends to attend for suggestions in regards to the dudes they are satisfying on campus.
Lulu additionally sets the confidentiality and security of the users initial. The software uses Facebook to make sure that gender, get older (no body under 17 is allowed to join) and pals circles.
But don’t believe kids are not permitted within this women club
In May, Lulu allowed men to start out with the app should they had been interested in becoming assessed.
Male users can easily see their unique as a whole rating and which hashtags ladies are utilizing to explain all of them, like “#AlwaysHappy” or “#WearsEdHardy.”
However they also can access data that displays exactly how ladies position them on traits such as humor, kissing capabilities and.
Lulu’s article staff even offers dudes skilled posts offering dating advice for the certain specific areas they need improvement in.
Women may also ask the males their own opinions on many different topics, such as anal intercourse or creating a consignment.
Yet over one million guys have actually accompanied, with a typical analysis becoming a seven, plus some also check the application three times everyday.
“We saw there was actually a real desire for food from guys to method of enjoy analytics regarding what females were saying about all of them,” Singer said. “Our objective will be really help men improve. Just like you would make use of Google statistics on the web site to enhance it, this is certainly sorts of Google Analytics for dudes.”
Generating a secure, good atmosphere for all
Unlike websites like Yelp or TripAdvisor, Lulu does not allow women to publish available feedback within their critiques.
Ladies are offered multiple choice options whenever looking at the men as well as other ladies can agree or differ making use of review, which Singer stated encourages an optimistic atmosphere but additionally keeps user reviews from getting needlessly mean.
“We’re rating men and women â we are rating guys. We all know that the is a painful and sensitive and provocative thing as carrying out, therefore we want to do it in a thoughtful method along with a constructive means,” she stated. “We heard through the very start from women that they failed to want to be an integral part of one thing mean, therefore we made the decision that style would maintain that environment.”
Lulu use that exact same style as time goes by when growing some other prominent verticals like charm, travel or business.
“We would like to go to a place where women can be visiting Lulu and it’s really sort of their main place to go for obtaining details from other ladies,” Singer stated. “We’re actually dedicated to the product and continuing to create approaches to help women discuss much more to get referrals.”
If you’re ready to unleash your girlfriend chat, download Lulu (for free!) in the App Store or Google Enjoy.